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Bareminerals wanted to significantly increase average order value through their online channels without relying on promotions, they were looking for a technology partner to intelligently bundle products to improve customer experience and grow revenue.
Results
+24%
in makeup brushes (previously a low performing SKU)
+39.40%
increase
in AOV
8%
of overall site revenue driven
by Increasingly
Increasingly AI has allowed us to serve intelligent product combinations to
our customers based on what they actually want. We have achieved huge
growth across a number of previously low performing SKUs and have
significantly increased AOV, thank you Increasingly!
Holly Willis
Online Manager, bareMinerals