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About Increasingly

Increasingly is an AI powered cross selling platform. Forrester Research shows that there is a 10% missed opportunity in cross selling online. We have developed a world leading technology that transforms how retailers approach cross selling to take that revenue and more. For your customers this gives them what they want - convenience, experience and value based discounts (if you want to use this feature). For you, this increases basket revenue, AOV and life-time value.

Brands like Samsung, Travis Perkins, The MET and more trust us to help them. With 5 to 15% revenue uplift delivered. Come join them.

Our Story

Increasingly is an AI powered cross sell platform. Since 2016, we have been working to reinvent cross selling. We've taken inspiration from Amazon bundling and built on that idea.

Today we are the world leading cross selling technology that ambitious and intelligent retailers choose. As a team we are an incredible mix of ecommerce experts, developers, data scientists and machine learning engineers.


Our Team


Sri Sharma

Co-Founder & CEO

Sri's founded and exited 2 technology companies in digital marketing and ecommerce. He's won awards for growth including Sunday Times Tech Track 100 and studied AI at Singularity University, NASA.


Satish Jayakumar

Co-Founder & COO

Satish's founded and exited 2 technology companies in online advertising. He's won awards for innovation and growth including TechCrunch Europas.


Renuka Sajjan


Renuka is a creative technical architect and computer scientist. She has multiple successful scale-ups under her belt.


Shreehari Padaki

VP - Algorithms & Optimisation

Shree lives and breathes algorithm design. He has a background in computer science and machine learning.


Will Leuchars

Sales Director

Will has a glowing track record in both software client service and sales. He can't wait to chat to you about your business needs.

We're Hiring Join Us!

Incredible careers for Star Players
Help us transform retail

Increasingly wins Online Product of the Year

We are proud of our cutting edge work and the impact we have brought to our clients.

In the Media

Some nice things others have said about Increasingly


The Ex-NASA Research Grad With An Amazon-Challenging Startup
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INside Performance Marketing

Q&A: Increasingly on AI Innovation in the Performance Space
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Essential Retail

How Travis Perkins increases online basket value
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