About Increasingly

Increasingly sells product bundles on-site, in-store and in marketing channels. We help customers buy and discover more.


We know people aren’t shopping for a single item, they want to complete a project, a look or a beauty regime. We help customers find everything they need in one go. Our ‘Frequently Bought Together’ tools power shopper convenience while providing a sustainable solution for brands to boost their average order value.

Brands like Samsung, Wickes, bareMinerals and more trust us to power their AOV boosting strategy.

Our Story

Increasingly is an AI powered product bundling platform. Since 2016, we have been working to reinvent cross-selling. We’ve taken inspiration from Amazon bundling and built on that idea.

Today we are the world leading cross selling technology that ambitious and intelligent retailers choose. As a team we are an incredible mix of ecommerce experts, developers, data scientists and machine learning engineers.

Our Team

Sri Sharma

Co-founder & CEO Sri's founded and exited 2 technology companies in digital marketing and ecommerce. He's won awards for growth including Sunday Times Tech Track 100 and studied AI at Singularity University, NASA. Linkedin

Satish Jayakumar

Co-founder & COO Satish's founded and exited 2 technology companies in online advertising. He's won awards for innovation and growth including TechCrunch Europas. Linkedin

Renuka Sajjan

CTO Renuka is a creative technical architect and computer scientist. She has multiple successful scale-ups under her belt. Linkedin

Shreehari Padaki

VP - Algorithms & Optimisation Shree lives and breathes algorithm design. He has a background in computer science and machine learning. Linkedin

Alastair Kidner

Customer Success Director Alastair has been leading in digital marketing and ecommerce customer management for 10 years. Adding value is his A game. Linkedin

James Page

Solutions Director James has been involved in building sales teams in start-ups for nearly a decade. Working for HR tech platforms to an in-store operations solution. Now, he is passionate about the impact of AI and SaaS platforms. Linkedin

Chloe Hall

Marketing Director Chloe has been in the retail and technology space for over 8 years, she has founded a charity and has received multiple accolades in national publications and BBC radio for her work. Linkedin

Awards we are proud of

Ready to grow your AOV?